Thailand's national parks are introducing digital ticketing and advanced visitor management systems to enhance efficiency and minimize environmental impact. These systems help monitor visitor numbers, provide real-time capacity updates, and offer online booking, ensuring a more sustainable and enjoyable experience for nature enthusiasts.

  Chiang Mai has launched a new 'Creative City' initiative aimed at boosting cultural tourism by showcasing its vibrant arts, crafts, and design scene. The program includes public art installations, artisan markets, and cultural festivals, encouraging visitors to explore the city's rich heritage and contemporary creative expressions. cre

Thailand's luxury tourism segment is experiencing a strong recovery, attracting high-spending visitors seeking exclusive experiences, private villas, and bespoke services. This trend is contributing significantly to tourism revenue, driving investment in high-end resorts, and positioning Thailand as a premier destination for affluent travelers.